Apparel and slow fashion
Clothes that outlast the season keep selling under your brand
Good clothes often change hands before they wear out. With Relovely your customers resell them on your subdomain, with composition and photos from your catalogue, and the money from a sale can come back to your shop.
Your brand
Merino wool sweater
€45
New €99
Filled in from the brand's catalogue
- Size
- M
- Composition
- 100% merino wool
- Collection
- Autumn–winter 2024
- Colour
- Graphite
- Condition
- Very good
Good clothes have several owners
Clothes made to last rarely wear out with their first owner. When they no longer fit the wardrobe, they end up on general marketplaces, where your brand disappears from the description and the buyer from your view.
Good clothes hold their value
A wool coat or a merino sweater is still worth a lot after two seasons, so customers would rather sell it than keep it in the wardrobe.
Slow fashion customers are loyal
They buy consciously and stay with brands they trust. Resale with you strengthens that relationship instead of handing it to general marketplaces.
Details get lost in an ordinary listing
Composition, cut and measurements decide whether someone buys a used piece, yet listings often miss them or quote them from memory.
Set up for clothes where details matter
During setup we configure your brand's categories, size charts and filters. The features below are part of the pilot unless marked otherwise.
Composition and photos from your catalogue
Material, collection and photos come from your product data, so buyers see the same details as for a new piece.
Measurements, not guesswork
For each category we set the measurements sellers provide, such as length and width.
A condition scale with examples
A few condition grades with descriptions and reference photos, so “very good” means the same for every seller.
Never above the new price
A price suggestion based on the new price and condition, capped at the price in your shop.
Price drops and offers
One-click price drops and price offers from buyers.
In a later phase
Size
- XS
- S
- M
- L
- XL
Category
- Knitwear
- Coats
- Dresses
- Trousers
Material
- Wool
- Linen
- Organic cotton
Condition
- New with tags
- Very good
- Good
How it will work in your brand
- 1
We connect your catalogue and size charts
We link the platform to your shop, map your categories and set which measurements sellers give in each.
- 2
Customers list from their order history
They pick something they bought from you and add photos, the condition and measurements. The catalogue fills in composition and description.
- 3
The parcel goes to a pickup point
Buyers pay online and sellers drop the parcel off at a carrier's drop-off point.
- 4
Cash or a code for your shop
Once the parcel is collected and the 48 hours to report a problem have passed, sellers choose a payout or a bonus code for your shop.
End-of-line stock and returns in your outlet
Last pieces, returns and samples go on the same platform. Orders reach your shop like any other order and your warehouse ships them.
Questions from brands in this industry
All questionsSign up your brand for the pilot
Start with your e-mail and shop address. You'll finish the application on the next screen, and then we'll set up a short call about your brand's needs.