As of October 2026
Relovely or The Fashion People?
Both platforms give a brand resale between customers on a site in its own colours. They differ in pricing transparency, shop integrations and the market they start from.
In short
- Public pricingRelovely publishes its setup fee, subscription and share of sales. TFP doesn't list prices on its website and offers a demo.
- Shop platforms popular in PolandRelovely starts with Shopware and a universal feed, followed by Shoper, PrestaShop and IdoSell. TFP connects to Shopify, WooCommerce or via API.
- Time to launchTFP says it launches in 10–14 days. Relovely starts its pilots in Q1 2027.
Point by point
- Model
- RelovelyResale between customers and the brand's outlet on one platform, on the brand's subdomain.
- The Fashion PeopleA white-label platform for fashion brands: resale between customers plus brand listings on a separate site in the brand's colours.
- Where it runs
- RelovelyLaunching in Poland with BLIK, InPost and złoty. More markets after the pilots.
- The Fashion PeopleOver 20 European countries according to TFP. In Poland it runs the Merino Freaks site, in złoty and with InPost.
- Seller payout
- RelovelyCash or a code for the brand's shop with a bonus set by the brand. Sellers who choose the code pay no commission.
- The Fashion PeopleAccording to TFP's FAQ: 90% of the price in cash or up to 110% in store credit, set by the brand.
- Buyer fee
- RelovelyFor purchase protection, no higher than on Vinted.
- The Fashion PeopleOn Merino Freaks, the buyer protection page lists 5% of the price + PLN 2.90, while the terms say 3% to 8% of the purchase price.
- Time to report a problem
- Relovely48 hours after the parcel is collected.
- The Fashion PeopleOn Merino Freaks, 24 hours after receiving the item.
- Shop integrations
- RelovelyShopware from the start; for other shops a universal product feed and a pool of codes. Shoper, PrestaShop and IdoSell are planned.
- The Fashion PeopleShopify, WooCommerce or API.
- Pricing for brands
- RelovelyPublic: setup fee, subscription and a share of sales. Amounts before the pilots start.
- The Fashion PeopleNot public.
- Time to launch
- RelovelyPilot implementations from Q1 2027.
- The Fashion People10–14 days according to TFP.
Relovely is described as offered in the pilot. The first implementations start in Q1 2027, and we'll publish the price list with amounts before they do.
When The Fashion People is the better choice
- You need a platform now, not in 2027.
- Your shop runs on Shopify or WooCommerce.
- You want a vendor that says it covers more than 20 European countries.
When Relovely is the better choice
- You want to know the full cost before a sales call.
- Your shop runs on Shopware or another platform popular in Poland.
- You sell kidswear or toys and want height filters, size bundles and blocking of recalled products from the start.
Questions about this comparison
All questionsSources
Information about other companies comes from their public pages (as of October 2026). Offers change, so check the current terms at the source before you decide.
- thefashionpeople.com
- thefashionpeople.com/faq
- thefashionpeople.com/about
- merinofreaks.com/pl/buyer-protection
- merinofreaks.com/documents/merinofreaks/terms_of_service.pdf
Names and trademarks belong to their owners. Relovely is not affiliated with the companies compared.
Sign up your brand for the pilot
Start with your e-mail and shop address. You'll finish the application on the next screen, and then we'll set up a short call about your brand's needs.